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Brand Activation, Istanbul

Amadeus IT Group

Objectives:

Provide an environment for fostering engagement with key industry decision makers, to enable the client to build and nurture relationships and secure new business.

Approach:

We wanted to invite curiosity, start conversations and boost long-term memorability. So, we focused on creating an environment that would be strikingly different from the rest of the event (the IATA Annual General Meeting 2023).

Outcome:

We designed the Amadeus Orbit Lounge to offer a calming business oasis away from the hustle and bustle of the main event. Using a minimalist palette and stripped-back styling paired with plenty of greenery, we created a standout space where people could retreat to, and where our clients could strike up conversations.

“What an event that was!! Thank you so much for all your hard work and for helping us to deliver such an incredible event. That was awesome all round.”

- Igor Rizzi, Head of Customer Marketing

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How can we help?

From strategy to development to logistics and from design to production and content creation, we’ve got it all covered. We can handle every aspect of your event for you, or step in to provide support wherever you need it.

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