ServiceNow takes a garden space at MWC each year to showcase its key service offerings. The objectives of the space are to; educate and showcase their key services/tools. Generate new contacts and leads. Allow for networking and engagement. And Sponsors are also invited to have a presence.

Our aim was to design an inviting and engaging space that attendees would enjoy spending time in alongside finding out more about ServiceNow and their services.

In addition to networking, attendees got to experience first-hand ServiceNow’s products through a series of demo pods and hear more about their services through a series of interactive presentations. They attended meetings and got to escape the noise and intensity of the main halls as the ‘garden space’ is outdoors. The space was really well attended across the three days and we enhanced the experience further by hosting sponsored drinks receptions at the end of each day allowing attendees to also unwind and have fun.